Geared toward small businesses, the agent can handle everything from suggesting product taglines to generating custom music and voiceovers.

I sat down with podcast regular Sam Thompson, and we talked about how he's planning to launch an AI-powered recipe app using ...

As Dan Wieden, co-founder of ad agency Wieden+Kennedy, said in a blog post, “It’s been the same since people gathered around the campfire to hear a story. Are you a good storyteller or a bad ...

Creating and scaling successful Facebook ads requires a structured approach. This fantastic guide by Alisha Conlin-Hurd outlines a proven four-step process developed from extensive experience with ...

A fully automated Meta ad platform could reshape how agencies work and how campaigns are built, optimized and delivered, ...

Are Facebook ads still working in 2023? That’s the question everyone keeps asking and I’m excited to say – yes, absolutely! Facebook (Meta) has been a difficult beast the last couple of years since ...

Appeasing the advertising algorithms on social media and Google has always been a mix of art and science – but there are plenty of rewards, not only in terms of active engagement but also in terms of ...

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns such as Search and Performance Max. While the AI model is not ...

Matt has started and run Internet marketing software companies since 1997, and has led successful companies in e-Commerce, dynamic display advertising, curation, and optimization. Roche was a founder ...

As B2B marketers, we’re used to treating our buyers as some homogeneous buying committee, which means most of our personalization relies on surveying content based on personas or industries. While ...