Arguably the most important questions an investor must ask is: “How much is the stock actually worth?” There are many methods to answer this question. One popular method is the Gordon Growth Model.

Generally speaking, the stock market is driven by supply and demand, much like any market. When a stock is sold, a buyer and seller exchange money for share ownership. The price for which the stock is ...

The Gordon Growth Model is also known as the dividend discount model. It measures the value of a publicly traded stock by summing the values of all its expected future dividend payments discounted ...