De Beers Group thinks life should sparkle. That's why its new marketing campaign "Forever Present" believes natural diamonds are an enduring gift. The work, by Arnold, returns to the jeweler's ...
De Beers hasn’t exactly been sparkling lately. The diamond industry’s most famous name has grappled with weak demand for the precious stone since a peak during the COVID-19 pandemic, alongside the ...
NEW YORK, USA - Media OutReach Newswire - 6 October 2025 - On October 3, 2025, 'A Diamond is Forever' unveils its latest natural diamond campaign, Desert diamonds, with an immersive evening at ...
'Forever Present' campaign revives the iconic A Diamond is Forever tagline and celebrates the diamond dream NEW YORK, Nov. 22, 2024 /PRNewswire/ -- De Beers Group today launched a new marketing ...
Diamonds are forever. That's according to De Beers Group, which is tying the emotional resonance of natural diamonds to personal connections. "Desert diamonds," the new campaign by Arnold, is touting ...
Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. De Beers launched its largest diamond campaign in a decade, ...
(From left to right) Feriel Zerouki, Chief Trade and Industry Officer, De Beers Group, Mahiar Borhanjoo, Chief Commercial Officer, SVP Polish, De Beers Group, and Lynn Serfaty, General Manager of ...
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The world's largest diamond miner has made a huge shift to keep up with millennials' changing habits
De Beers is launching a new company to sell lab-grown diamonds. They will be available to buy starting in September and will cost between $200 for a quarter-carat stone to $800 for a one-carat stone.
Earlier this year, Amit Pratihari, Managing Director at De Beers India, announced plans to expand Forevermark into standalone retail stores, with a goal of reaching $100 million in revenue from 100 st ...
De Beers Sky Park grand opening covered by Mining Weekly’s Martin Creamer. Video: Darlene Creamer. De Beers new Sky Park facility that is filled with diamonds, diamond experts and diamond technology.
Angola has bid for a majority stake in Anglo American unit De Beers, a source familiar with the matter told Reuters on Friday ...
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