This influencer stripped away her following. A skin care brand and an influencer have apologized after a wave of public outcry in response to an ad for pore strips that referenced school shootings.

The skincare brand Bioré and a TikTok influencer faced backlash on social media for a promotion that some people said trivialized school shootings. Influencer Cecilee Max-Brown posted a sponsored ...

Over the last few days, people have been relentlessly criticizing a Bioré ad that mentioned the anxiety of surviving a mass school shooting to promote its acne product. While much of the blowback is ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

Skincare brand Bioré and an influencer who used their school shooting experience to promote their products have since apologised for the sponcon. Last week, Cecilee Max Brown (@Cecileemaxbrown on ...

(NEXSTAR) – Bioré, a skincare brand known for its blackhead-removing “strips,” is facing backlash over a sponsored TikTok post that encouraged customers to “strip away the stigma of anxiety” while ...

A recent ad campaign video for beauty brand Bioré followed the same formula as many popular TikToks: a montage of snippets from a content creator’s day, intertwined with clips of a promoted product.

A familiar marketing tactic backfired for the skin-care company Bioré when a paid influencer’s promotional TikTok led to swift criticism and apologies from both the company and the influencer. Bioré ...