Teenagers consider zero-alcohol beverages to be a type of alcoholic drink, leading Flinders University researchers to voice grave concerns about the impact of their exposure to zero-alcohol branding ...

AI trial finds 48% of alcohol-free ads risk rule breaches, mainly due to unclear ABV labelling, prompting ASA guidance for ...

That position is disputed by the industry. And as cash-strapped and increasingly health-conscious consumers cut back on alcohol, dealing a blow to companies' profits, the stand-off reveals how the ...

Australian researchers from Flinders University noted that Gen Z is driving a cultural shift that could reshape the drinking ...

During a two-day conference in London, drinks brands and ingredients specialists gathered to explore how consumer habits are ...

Younger generations are turning away from alcohol at unprecedented rates, with Generation Z driving a cultural shift that ...