In today’s fast-paced digital landscape, where user expectations are constantly evolving and competition is only a click away, building successful products is no longer about guesswork or intuition—it ...

YouTube announces A/B title testing availability, along with AI-powered conversational analytics for YouTube Studio.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Providing professional development opportunities is becoming incredibly important. It ...

At its Build developer conference, Microsoft announced it is adding four new services to the 25 already available for Cognitive Services, its platform for making various kinds of machine learning ...

A/B testing has long been a fundamental part of developing applications and products for the Web, and, with the explosion of smartphones, developers are naturally eager to use the process to test new ...

But now we are in the 21st century, and even the smallest marketers in all channels are using AI to help them with their A/B testing, according to the State of A/B testing in 2025 from the SMB ...

You don’t need a site redesign to improve performance. Sometimes, small changes—like a different headline, image, or layout tweak—can have a measurable impact. This free guide offers 26 practical A/B ...

What makes a good headline? Over-the-top superlatives? Clever wordplay? Eye-popping numbers? Newsrooms grapple with this question on a daily basis. Headline writing is an art, a careful balance of ...