"Movie fans, led by Gen Z, in particular, love coming to the movies and theater owners are responding by spending over $1.5 ...

PG movies thrived in 2025, driven by Gen Alpha's theater preference. PG films like "Zootopia 2" and "A Minecraft Movie" ...

Cinema United's Strength of Exhibition Report also indicated the number of habitual moviegoers - those who see at least six films a year - grew by 8 percent.

Gen Zers are bringing it back.

New data suggests cinema attendance is rebounding in 2026, led by Gen Z audiences who are visiting theatres more often than ...

Moviegoing frequency by Gen Z audiences is up in 2025, according to Cinema United’s new “Strength of Theatrical Exhibition” report. Published on Wednesday, the annual analysis seeks to make sense of ...

NSFW? No thanks! Sex is no longer a draw for young audiences seeking something edgy at the movie theater. Variety reports that according to new data from UCLA’s Center for Scholars & Storytellers, Gen ...

Generation X is famous for three things – apathy, grunge music, and social media memes about how their parents were negligent. However, if you dig a little deeper, you may find that there are some ...