That doesn't even get into the marketing effect ... he said he would do. The Deion era at Colorado is already a success. Now, the real fun starts. Sanders was never shy that he coached because ...

Coach Prime by way of marketing ... and expect success from Sanders. You can have whatever opinion you want, but Deion himself via George and the CU Board of Regents are all telling you, pump ...

In his second season with Colorado, Deion ... Sanders’ decision-making will be tested as Colorado hosts Cincinnati in a Big 12 matchup with significant playoff implications. The Buffaloes ...

Deion Sanders ... all the marketing nuances, his ability to work with the media," Smith said. "There's a reason why he does that. What he's doing now is no surprise." Sanders gained fame as ...

Thirty-five years ago, new Atlanta Falcon Deion Sanders ... Steve Young says Sanders pulled him aside on his first day with the team. “I want you to know that the marketing stuff is one of ...

Deion Sanders has rebuilt this Colorado program at hyperspeed. The turnaround from Pac-12 bottom-dweller to College Football Playoff contender in the Big 12 in just two years is nearly ...

"Deion Sanders is opening doors," he said. "He did it in football. He did a great job. That's the GOAT, I salute him. What he was able to do, if I can do that in New Orleans, in the basketball ...